FEATURE

Your YouTube strategy has to be sustainable, so you don’t quit after a few weeks or months.

Dig into old blog articles or speeches you’ve given that could be updated and turned into short videos.

YouTube’s algorithm rewards videos that hold the attention of the viewer.

Once you have the video produced and on your YouTube channel, share it across all your communication channels.

You don’t need a super slick, highly polished video to get your message out.

Create playlists around your most compelling topics.

----------

NEWS ROUNDUP

1
The Federal Trade Commission is proposing a new rule, called the Non-Compete Clause Rule, which would eliminate noncompete contracts agreements in the workplace and nullify existing state and local laws on non-competes.
https://www.govinfo.gov/content/pkg/FR-2023-01-19/pdf/2023-00414.pdf

2
The vast majority of small companies want bi-partisan action to address their concerns over a variety of issues to make it easier and less expensive to do business.
https://www.jobcreatorsnetwork.com/press_releases/new-poll-small-businesses-gravely-concerned-about-economy-want-bipartisan-action-from-congress/

3
Small businesses are increasingly expected to provide employee benefits like their larger counterparts.
https://www.vestwell.com/read/2023-retirement-trends-report#cd827ccc9cb8

----------

This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

----------

I would love to hear from you!  Please email me at adam@smallbizflash.com.